Fraunhofer IIS at NAB Show 2026
Every spring, the media world converges in Las Vegas to explore one shared ambition: shaping what comes next. In 2026, broadcasters, streamers, creators, and technologists are navigating a landscape defined by cloud transformation, AI‑enhanced workflows, new personalization expectations, sustainable streaming, and the increasing need for trust and authenticity in media.
Against this backdrop, the NAB Show 2026 motto “Let’s shape what’s next in media!” sets the perfect tone. It’s a call for innovation built on collaboration, openness, and future‑ready standards. And it’s exactly the mindset Fraunhofer IIS brings to the show.
At Booth W2343, West Hall, we are showcasing technologies that not only respond to industry shifts but actively guide the next decade of media evolution: future‑proof audio and video codecs, sustainable production workflows, reliable distribution, and tools that secure the integrity and authenticity of content.
Below, you’ll find the technologies we’re presenting at NAB Show 2026 — and how they help shape what’s next.
MPEG‑H Audio – Next‑generation Broadcast and Streaming
As immersive and personalized audio becomes a global expectation, broadcasters, streamers, and creators need tools that integrate seamlessly into real‑world production environments. That’s where MPEG‑H Audio continues to lead.
The comprehensive Next Generation Audio (NGA) system with advanced personalization and accessibility features is the mandatory audio codec of Brazil’s new DTV+ broadcast standard. It delivers immersive, customizable sound — enabling language selection, commentator choice, and custom mixes for sports, entertainment, and live events.
At NAB 2026, we are showcasing MPEG-H Renderer integrations into Avid ProTools and into Marquise Technologies’ MIST, a professional quality control, mastering, and transcoding tool for video and audio files. The integrations enable more creators to produce and verify MPEG‑H Audio content within their preferred workflows. Visitors can also experience how Fraunhofer IIS, together with AWS and technology partners, has built and enabled a complete MPEG-H Audio production and transmission workflow in the cloud, which ensures highly efficient and reliable production. Plus, we present a preview of the first DTV+ enabled consumer devices ahead of the systems’ commercial launch during the 2026 Football World Cup.
EMMY® Award-winning JPEG XS Enables High-resolution Video Transfer over IP with Ultra‑Low Latency
Real‑time production keeps accelerating — and with it, the demand for faster, lighter, and more flexible video transport. JPEG XS has set a new benchmark, now recognized at the highest level.
The Fraunhofer IIS video codec was honored with the EMMY® Award for Engineering, Science & Technology for enabling visually lossless, ultra‑low‑latency video transmission over standard IP networks — even for formats up to 8K. The Television Academy recognized JPEG XS as a forward‑looking standard that simplifies real‑time studio, live, and cloud workflows through extremely low‑complexity compression.
With the Fraunhofer JPEG XS SDK, manufacturers and broadcasters can integrate high‑performance, low‑latency video transport into existing hardware or software‑defined workflows. The SDK supports ST 2110‑22, RTP (RFC 9134), MXF essence formats, and development on CPUs, GPUs, FPGAs, and ASICs, enabling reliable transfer of high‑resolution video data for professional production environments.
easyDCP and Localization Options – Mastering, Localization, and Delivery for Digital Cinema
As cinema releases grow more global and distribution windows shrink, the industry needs streamlined, scalable mastering and localization workflows that ensure quality across every territory.
easyDCP offers industry‑standard tools for the mastering, validation, and packaging of Digital Cinema Packages (DCPs). Built on Fraunhofer IIS’s long‑standing expertise in digital cinema, the suite supports high‑efficiency workflows for encryption, composition, QC, and delivery — ensuring that cinema producers, post‑production houses, and distributors can create compliant, interoperable DCPs for global release.
The localization options for Digital Cinema Workflows integrate seamlessly into DCP creation workflows and support AI‑ and LLM‑based localization processes. The service lets studios and distributors choose from various transcription and translation tools, while a cloud‑based editor supports highly streamlined collaboration across subtitling and editorial teams.
Sister Innovations: Fraunhofer FOKUS and Fraunhofer HHI
The future of media is built collaboratively — and our sister institutes bring essential ingredients to that vision: sustainable streaming, data‑driven quality, next‑generation codecs, and trusted content.
Fraunhofer FOKUS is driving research in digital transformation, including communication systems. They present the latest innovations in sustainable media technologies for energy efficient streaming. These include streaming analytics, the Streaming Media Test Suite for content validation and testing as well as tools to verify Content Provenance and Authenticity.
Fraunhofer HHI is a world leader in the development of mobile and optical communication networks and systems as well as the processing and coding of video. They present the latest generation of video coding standards: H.266/Versatile Video Coding (VVC), and show how video can be authenticated by adding digital signatures into bitstreams to enable trustworthy authentication at elementary stream level. VVC live encoding will be presented by Fraunhofer spin-off Spin Digital.
We look forward to meeting you in Las Vegas, exchanging ideas, and exploring how Fraunhofer IIS technologies can support your next projects.
Drop in at Booth W2343 anytime or schedule a meeting with our experts here.